Fashion and Influencer Marketing Job at Jumia Nigeria

Jumia Nigeria is recruiting for Fashion and Influencer Marketing. Interested candidate must own a minimum of 5 years of Influencer Marketing and Social Media experience.

Jumia is a system of online commerce, marketplaces and classifieds websites and applications created in 2012. Started in Lagos, the company has a presence across 23 African countries. Jumia is Nigeria’s #1 Online Shopping Mall. Order online & pay cash on delivery.

  • Job Title: Fashion and Influencer Marketing Specialist
  • Location: Lagos
  • Department: Marketing
  • Job Type: Full Time

Fashion and Influencer Marketing Responsibilities

Working in this fast-paced position, you’ll be responsible for managing our fashion influencer outreach programme

  • The ideal candidate should have an entrepreneurial mindset, love for beauty & fashion and social media.

Key competencies and behaviours include:

  • Organized planner, collaborative team player, an innate ability to identify key influencers across different platforms, and extremely detail-oriented with a proven ability to work on numerous projects.

In particular, you will

Instagram Management & Reporting:

  • Manage our Instagram Page: (85% fashion & beauty men / women, 15% general).
  • Create an Instagram calendar based on engagement objectives, execute and produce content on a weekly basis.
  • Build and communicate to top management weekly report on Instagram and influencers performance.

Influencers Management:

  • Manage relationship with influencers (general, fashion, beauty, tech).
  • Create monthly collaborations with influencers and execute on influencer plans for Tier 1 events.


Fashion Trend Monitoring:

  • Select and produce each month a Trendbook to be shared with Fashion and Jumia Global teams informing them of new products/brands they need to source

Lookbook Creation:

  • Based on these trends, organize a monthly photo shoot and video-shoot with models. Select SKU for outfits.
  • Organize location and if need be special and temporary collaborations with stylists/photographers / creative directors.
  • The photoshoots and video-shoots will be shared and used to populate fashion landing page banners, newsletters and social media and will be used for social media.

Fashion Photo Library Creation and Monitoring:

  • Construct a photo library for all brands/fashion categories to make sure we always have quality designs for our banners.

Requirements & Qualifications

  • Minimum 5 years of Influencer Marketing and Social Media experience and familiarity with an interest in the overall digital media landscape [Instagram]
  • Passion for Influencer Marketing, namely fashion brands and influencers.
  • Already established network of influencers is a plus
  • Ability to execute flawless photo and video shoots and manage a team of photographers and videographers
  • A strong affinity or experience in fashion and beauty sector in Nigeria or abroad
  • Experience amplifying campaigns and content and building online marketing strategies

Jumia Offer

  • A unique experience in an entrepreneurial, yet structured environment
  • The opportunity to become part of a highly professional and dynamic team working around the world
  • An unparalleled personal and professional growth has given the challenges that we propose you to take.

How to Apply: Interested and qualified candidates should Click Here to Apply.


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